legal · plain english

Privacy, in plain English.

What we collect, why we collect it, and what we never do — written by the people who run the systems, then checked against what the systems actually do.

Effective: July 5, 2026

01Who we are

WPCloudLab is a done-for-you webcare service for WordPress sites, and a monitoring service for everything else — run by a small team of WordPress specialists and web engineers, part of BLV Group. The service is operated by Belov Digital Agency, 651 N Broad St STE 206, Middletown, DE 19709, United States. Privacy questions go to [email protected]. A person reads them.

02What we collect

Only what the service needs to run. In practice that means:

03Backups and your clients’ data

When we back up a customer site, the archive contains whatever the site contains — which can include personal data of that site’s own users: customers, commenters, form submissions. For that data, our customer remains the controller. We process it solely to provide the service, and for nothing else.

Backup archives are encrypted, stored in a private Cloudflare R2 bucket, retained for 30 days and then deleted. How the pipeline works and how we audited it are public pages, not internal secrets.

04Cookies

Two kinds. First, the encrypted session cookie (iron-session) that keeps you logged in — strictly functional. Second, Google Analytics 4 cookies that help us understand which pages and flows work: configured with IP anonymization, with all advertising signals permanently disabled (no ad storage, no ad personalization — we run no ads), and never used to sell or share your data. If your browser sends the Global Privacy Control signal, we honor it and analytics runs without cookies at all. Analytics is also disabled entirely on the operator dashboard.

05Third parties we rely on

Five, each with a job:

We do not sell or share personal data for advertising. Ever.

06Retention

07Your rights

Access, export, correction, deletion — email [email protected] and we handle it. We honor GDPR-style rights regardless of where you live, and we answer like humans, not like a compliance portal.

08Changes

When this policy changes, we update this page and the effective date at the top. Material changes are announced by email. The same plain-English promise applies to the terms of service.

Something this page didn’t answer? Write to [email protected] or use the contact page. You’ll get an answer from a person, usually inside the hour.